About

Solo Biz Guide Mission

The Mission of Solo Biz Guide is to help Solopreneurs and other small business owners with Planning, Process and Promotion of their Lifestyle Business.

What does that mean?

I believe that everyone must own their own career and work life.

For some people, that means doing a job for a company and a boss that they respect. Nothing wrong with that!  But that's not for everyone, for various reasons.

Sometimes, flexibility, autonomy and/or passion are more important than monetary success or managerial rank. If that's the case, then I believe a lifestyle business is the way to go.

My goal with Solo Biz Guide is to provide lifestyle business entrepreneurs with the tools they need to be successful in planning their businesses, running their day-to-day operations, and acquiring customers (aka sales and marketing).

Through my own solopreneur journey, I have come to realize that "success = individual happiness" is a much better measure (at least, for me). So for me, a lifestyle business is the right choice, with emphasis on the things that I value: flexibility, autonomy, and leaving time for nature walks and hobbies.